The Walton Family recently did a spotlight on WaterNow Alliance and the work that we've done to convene elected officials, utility management, staff, and other municipal water leaders to educate and enable more widespread adoption of innovative strategies for water conservation.

“Building a reservoir used to mean having to build a dam or flood a canyon,” explains WaterNow’s Executive Director Cynthia Koehler, herself a veteran board member of the Marin Municipal Water District in Northern California. “Our new reservoirs are urban spaces. We have an enormous untapped supply in terms of our opportunity to be more efficient and innovative in how we use water. That’s the new reservoir.”

You can read more about this exciting change in Cynthia's 3-part blog series on financing the future of water infrastructure, the Government Accounting Standards Board (GASB) recently issued a technical implementation guide indicating that public utilities have the option of capitalizing certain costs, such as reimbursing customers for water efficient appliances, instead of paying for these programs exclusively out of operating cash.

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